covers
we do book cover design

Designer: David Pearson

Art Director: Jim Stoddart

title: Conspicuous Consumption

author: Thorsten Veblen

publisher: Penguin, 2006

available at Amazon.com

The second run of Penguin’s Great Ideas series is out. The first run was white and black with red detailing, this second run uses blue.

They really ought to be the default editions from Penguin from this point forward. The design is timeless, and the paper is… not premium, but hardly fishwrap. These are The People’s books. Unfortunately, at nine bucks a pop, these aren’t the editions that will be for sale en masse at the college bookstore.

I’ve alternately seen these credited to David Pearson, and the “Penguin design team,” so my apologies if this isn’t quite accurate.

I adored the first run of the Great Ideas series, and I’m definitely going to have to save up for some new titles in the second run.

Sameer Vasta, 2006-06-14 09:50:00

top class design. Beautiful to the touch.
I’m sure these are the kind of books which will become collectors items in the future.
These are pieces of art.
Well done Penguin!

jason, 2006-06-18 18:34:00

I haven’t researched it fully, but was wondering if the blue titles are political works, and the red literary…

Steven Blumenthal, 2006-07-22 10:08:00

I am slowly buying all of these, and the printing alone is worth the purchase; some sort of double embossing that is deep as heck… tactile heaven.

Chris Papasadero, 2006-08-02 14:45:00

The thing I love about this series is how much they each smell of Jan Tsichold’s original Penguin redesigns.

Aaron Martin, 2006-11-01 14:57:00

This is such a great wat to treat a series. The mood it all conveys is consistent, but different. The color’s tie it all pretty perfectly…

Ian B. Shimkoviak, 2007-06-14 16:53:00

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