covers
we do book cover design

Designer: Peter Mendelsund

title: Supercapitalism

author: Robert B. Reich

publisher: Knopf, 2007

available at Amazon.com

The type is a little boring, but even if it’s the simplest design imaginable, I can’t fault it for being too simple.

I like the concept, but it would be a bit more engaging and thought out if it was perhaps a vintage illustration of a snake blown up accross the cover and stabbed with a stake—to show the historic roots of capitalism and that it’s not born of some contemporary reality—which the type and general graphic style suggests.

Ian Shimkoviak, 2007-12-19 12:58:00

oh, and the snake tongue gets lost. It would have been nicer if it was a bit more bolder and sharper…aggressive…

Ian Shimkoviak, 2007-12-19 12:59:00

the snake tongue is a bit weak; strange how it goes off to the side, at odds with the head. just doesn’t seem so super. at least they didn’t go with the obvious superman logo with a dollar sign (or couldn’t risk copyright infringement).

PF, 2007-12-19 13:31:00

noteworthy

Designed by Carol Devine Carson.

GH, 2007-12-19 13:51:00

It is a good idea, but maybe it would have worked better with only the dollar/snake logo, and no type. Or maybe if the type was necessary, it could have worked better with a real snake posing for the S in $? Just to give it more dimensionality. Embossed!

GB, 2007-12-19 13:53:00

noteworthy

Thanks GH!

Ben Pieratt, 2007-12-19 14:13:00

Also, this is the oddest bunch of suggestions and comments we’ve ever gotten on this blog.

Ben Pieratt, 2007-12-19 14:17:00

Oh, I beg to differ. I think the daisy suggestion on Beowolf pretty much topped it…

Ian Shimkoviak, 2007-12-19 14:23:00

Idea = okay. Execution = pissy. Not much else to say really. It’s just so incredibly lacking…........ In a minimalist mood, Ben and Eric? Let me guess, both of your apartments are white and black without much wall art, am I right?

C-Dog (formerly C Wys, formerl, 2007-12-19 15:39:00

i think it’s a good idea too. and i find the simplicity attractive and elegant. the snake tongue is a subtle, yet smart touch. it’s adds an additional dimension to the otherwise straight-forward title and subtitle, simple design and what might be perceived as a dull subject; an opinion is expressed without knocking the reader over the head.

jason, 2007-12-19 15:45:00

Well the concept is plain and simple. Hard to miss. Until you insert the snake element…oh, that’s the concept? I didn’t see the snake at all. Took me a couple seconds. Oh well.

Blake, 2007-12-20 05:57:00

noteworthy

I agree with Jason – elegant, smart solution to something that could have looked very mass-market.

I thought Peter Mendelsund designed this one?

Ben, 2007-12-20 06:00:00

noteworthy

I thought for sure this was Peter Mendelsund too…

GG, 2007-12-20 07:41:00

noteworthy

I made a mistake, sorry – it was Peter. Don’t know why I thought it was CDC…

GH, 2007-12-20 08:24:00

Beautiful cover-that would stop me in a bookstore. This begs to be opened. However, it took me a few seconds to figure out that the red stringing thing was a snake’s tongue-and it does look like an after thought.

LF, 2007-12-21 08:52:00

Next time, just leave the tongue off and add some extra S’s to the title.

rimshot

“boooo!”

Angus Thermopyle, 2007-12-21 09:20:00

I love the simplicity of this. At least the ”$.” The type annoys me a little. Why do most of the books in the Current Events section have these white, minimalist, red-spot-color covers? It’s a phenomenon, really.

Also, I like these new tabs.

Andrea Guinn, 2007-12-21 15:45:00

I love the trend of these straight-to-the-point, no-frills white covers. They catch my attention in a bookstore brimming with color covers, and they give a “no BS” impression.

Carlo Vergara, 2008-01-01 12:32:00

ii like tha most straight already ever soon i am busy
byye
good luck!!

andii chisren, 2008-02-14 06:53:00

too simple to be a book cover.

nksoni, 2008-03-07 02:46:00

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